About Me

img

Digital Marketing Specialist with extensive experience, credited with combining digital strategies and traditional marketing to deliver substantial revenue growth. Marketing Automation experience in multiple platforms. Strong expertise in providing innovative concepts to large and small organizations as well as leveraging new technologies across web and mobile platforms. Deep application architecture and implementation. Highly accomplished results-oriented, team player, out of the box thinker, with a strong creative and developer background.

  • Marketing Automation

    100%
Contact Me

A TOP PERFORMING

Digital Marketing Specialist with 22 years of digital experience, credited with combining digital strategies and traditional marketing to deliver highly effective automation campaignsSTRONG EXPERTISE in providing innovative concepts to large and small organizations and leveraging new technologies across the web and mobile platforms. Deep application architecture and implementation

STRONG EXPERTISE

in providing innovative concepts to large and small organizations and leveraging new technologies across the web and mobile platforms. Deep application architecture and implementationSTRONG EXPERTISE in providing innovative concepts to large and small organizations and leveraging new technologies across the web and mobile platforms. Deep application architecture and implementation

HIGHLY ACCOMPLISHED

results oriented, team player, out of the box thinker, with a strong creative and developer background

After 4 years of digital management, revenue increased by over 240% – WUNDERMAN

ADIDAS 2006 World Cup – Gold Campaign Award for best integrated digital campaign

MICROSOFT Anti-Piracy direct marketing campaign, GOLD – Golden Globe Lions Award in Cannes, France

By optimizing digital marketing efforts, measurable results and robust lead lifecycle improvements year over year – CETERA

MARKETO specialist and trainer, developed & executed email campaigns for fortune 500 companies 

Skills

STRATEGY
  • Digital Strategy
  • Marketing Strategy
  • Creative Strategy
  • Lead Lifecycle
  • Analytics & Reporting
TECHNOLOGY
  • Adobe Tech Stack
  • SalesForce
  • Marketo Engage
  • Microsoft Tech Stack
  • HubSpot
AUTOMATION
  • Campaign creation
  • A/B Testing
  • Architecture Design
  • Segmentation
  • Data Modelling
DEVELOPMENT
  • HTML | CSS | XML
  • Databases
  • Velocity Scripting
  • Java Scripting
  • API Development

Experiance

MARKETING AUTOMATION SPECIALIST

REMOTE – INDEPENDENT CONTRACTOR SEP 2020 - PRESENT

CLIENTS

❖  Adobe
❖  Henry Schein
❖  Americord
❖  AbbVie
❖  Wolter Kluwer

❖ Capital Farm Credit Bank
❖  OpenText
❖  BDO
❖  Ernst & Young
❖  LeapPoint

❖  Walters Kluwer
❖  Accenture
❖  First Republic Bank
❖  Kaiser Permanente
❖  JP Morgan Chase

❖  Moderna
❖  Pfizer              
❖  Frontier Telecom
❖  Intuitive Surgical
❖  Dropbox

❖  Facebook
❖  Magaya
❖  HP
❖  Aktana
❖  Cetera Financial Group

TASKS

  • MAP architecture and integration
  • Data Model & field mapping
  • Instance setup & CRM Sync
  • Lead scoring and Lifecycle
  • Data Migration, Cleanup, and De-dupe
  • Email and Landing Page Templates
  • API Development
  • Logic and Filters
  • Digital Strategy
  • Segmentation
  • Dynamic Content
  • Velocity Scripting
  • Custom Dashboards
  • Reporting, Analytics, and A/B Testing
  • Custom and Activity Objects
  • Trigger & Nurturing Campaigns
  • Training/Certification Prep
  • GDPR/CCPA/CAN-SPAM compliance

Resume

Back to top